Logical Operations Partners with Insightly to Release Expert-Facilitated Training Curriculum for the No. 1 Online Small Business CRM System
April 1, 2014 Rochester, NY

Logical Operations has partnered with Insightly to release expert-facilitated training curriculum for the world's top online customer relationship management (CRM) system for small businesses. Insightly is a leading business freemium, web-based CRM, and project management solution for small to medium-sized businesses (SMBs) that keeps all the information needed to run a business, including customer interactions, contacts, proposals, opportunities, projects and files, in one place, accessible and searchable by employees anytime, anywhere.

With the CRM market expected to grow by 32 percent in the next two years according to Forbes, it’s not surprising that Insightly is in high demand with SMBs; more than 400,000 users already use Insightly to help manage their contacts, partners, vendors and suppliers. Logical Operations' expert-facilitated curriculum provides Insightly users with the knowledge and skills they need to be more effective using Insightly, and in turn, more successful on the job. The Insightly curriculum, which will be available in April/May 2014, is delivered on the CHOICE platform, giving students direct access to powerful pre, during, and post-class digital learning tools to help reinforce learning beyond the classroom.

“It is clear that CRM systems are one of the most valuable investments for companies today, and Insightly is the leading solution for small to medium-sized businesses,” said Bill Rosenthal, CEO, Logical Operations. “Partnering with Insightly to create expert-facilitated training curriculum was a natural way to extend our CRM portfolio, as we are enabling professionals to more effectively manage their customer relationships at every point, which in turn results in greater sales and more success for their company.”

“Sometimes small businesses that want to start using a CRM hesitate to disrupt their operations to learn something new,” said Anthony Smith, CEO, Insightly. “Our training partnership with Logical Operations will eliminate this roadblock and help less experienced users implement best practices around customer and contact management so they can build their businesses in the most efficient manner possible.”

About Logical Operations

Now in its 30th year, Logical Operations helps organizations and individuals maximize training with an adaptable expert-facilitated learning experience. Its more than 4,000 titles are available through flexible delivery platforms that are designed for any learning environment. For more information, connect with Logical Operations on Twitter @logicalops.

About Insightly

With more than 400,000 users in more than 100 countries, Insightly provides customer relationship management software to small businesses worldwide. Small businesses leverage Insightly’s cloud-based application to manage customer interactions, opportunities, proposals and projects over the web and on mobile devices. Insightly continues to grow globally and is available on the web at Insightly.com, for iOS devices in iTunes, and for Android devices on Google Play. Insightly is based in San Francisco. For more information, visit http://www.insightly.com or follow Insightly on Twitter @insightlyapp.